Alliance for the Production of Displays on Car Windshields - Holographic windshields could replace dashboards in future cars by 2029

A new partnership aims to bring holographic windshield displays to cars by 2029. Carl Zeiss has joined forces with tesa, Saint-Gobain Sekurit, and Hyundai Mobis to develop the technology. The goal is to simplify dashboards by projecting key information directly onto the windscreen.

The collaboration focuses on creating a seamless solution for automakers. Instead of multiple screens, drivers will see essential details like speed and navigation in their natural line of sight. Zeiss Microoptics, a division of the Zeiss Group, is leading the optical development for the project.

Production is set to begin in 2029, though no car manufacturer has yet committed to adopting the system. The alliance hopes to offer a complete package, making it easier for brands to integrate the technology into future models.

If successful, the holographic displays could reduce the need for traditional dashboard screens. The partnership's timeline suggests the first cars with this feature may arrive by the end of the decade. For now, however, automakers remain cautious about implementation.